Rare Air: The Ross Blog

Ross Director of Media Relations Named President of Philadelphia Black Public Relations Society

June 6, 2012 Rare Air: The Ross Blog Leave a comment

The Philadelphia Black Public Relations Society Announces New Leadership Team and Advisory Board PHILADELPHIA, June 1, 2012 –The Philadelphia Black Public Relations Society (PBPRS) has announced its new leadership team, who will serve a two-year term starting June 1, 2012 to May 31, 2014. The new President, Darisha K. Miller, is the Director of Media [...]

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NBA Retirees: Generating Income after the Buzzer

March 2, 2012 Rare Air: The Ross Blog 2 Comments

Amare Stoudemire works at Foot Locker during lockout

Talking Retirement Preparedness with Intern Kyle Chrupcala   With the recent news of Allen Iverson’s financial woes, more concern revolves around the plans upon retiring for NBA basketball players. According to Sports Illustrated, “60 percent of former NBA players are broke after five years of retirement.” Life doesn’t end at forty or fifty years old, [...]

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Councilman Johnson Brings Innovative Thinking to City Council

January 24, 2012 Rare Air: The Ross Blog Leave a comment

Two months ago, our CEO wrote a post titled “Will New Council Members Bring New Thinking?” Today, freshman Councilman Kenyatta Johnson has provided an answer in his Daily News Opinion Letter . City Council President Darrell Clarke appointed Johnson as the Chair of the Transportation Committee, and he has taken off ever since. Johnson discusses [...]

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Share Your Holiday Cheer!

November 30, 2011 Rare Air: The Ross Blog Leave a comment


As we enter the holiday season, a sense of humility and sharing is renewed in our hearts. Share your stories with us on how you have given back, or plan to give back, during the holidays and beyond. Celebrate the season of giving!

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We Thank You!

November 23, 2011 Rare Air: The Ross Blog Leave a comment


When we think of the things we are thankful for here at Ross, you are the first thing that comes to mind. We are grateful the our clients, potential clients and the supporters of Ross Associates. Whether you have spread the word of our services to others, been a long-time client or hired us for [...]

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Kim Kardashian’s Divorce: Sad Story or Greatest PR Tactic Ever?

October 31, 2011 Rare Air: The Ross Blog Leave a comment


“Kim Kardashian” and “divorce” are words coupled together and plastered all over blogs, websites, tabloids and television. After a meek 72 days of marriage, Kim Kardashian has filed for divorce from locked out New Jersey Nets player Kris Humphries. The two-night television special raked in 10.5 million viewers and the wedding cost over $10 million. [...]

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Ross Associates on Politic365.com

August 5, 2011 Rare Air: The Ross Blog Leave a comment


The Untouchable Private Sector: Ross Associates CEO Bill Miller talks debt ceiling on Politic365.com http://bit.ly/ofgUew

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NABJ: Welcome to Philly!

July 26, 2011 Rare Air: The Ross Blog Leave a comment


Five days filled with bright-eyed journalists, students and media professionals gathered from across the nation in our city of brotherly love and sisterly affection; can you say EXCITING? Ross Associates is proud to welcome the National Association of Black Journalists to Philadelphia for their 36th Annual Convention and Career Fair. With over 3,000 estimated in attendance, [...]

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We’re Back!

July 19, 2011 Rare Air: The Ross Blog Leave a comment


We took a little vacation from blogging (minus the sunburn), but we’re excited to be back! The Ross Associates team has so many ideas to share with you; so please subscribe and stay tuned for regularly updated posts from us. We will discuss everything from current issues to PR tips and strategic communications tactics. And [...]

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We Thank You, President Verna

January 25, 2011 Rare Air: The Ross Blog Leave a comment


When Anna Verna first became a city employee in 1951, she may have been the last person who thought that 49 years later she would break the glass ceiling to become the first woman Council President in Philadelphia’s 300-year history. Verna’s historical role in itself is the thing of which legacies are made, and simply [...]

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